Technology
MTN rebrands to become full digital platform, changes logo
MTN Group, a leading telecommunication service provider in Africa, with the highest subscribers in Nigeria has rebranded to become a full digital platform.
In a statement on its official website, MTN noted this is in compliance with its “Ambition 2025, aimed at “Leading digital platforms for Africa’s progress” has ushered in a new look that is aligned to our evolution from a telecommunications company to a technology company underpinned by one simple, consistent, yet striking brand.
“Our commitment and focus to accelerate Africa’s progress sees MTN revealing a refreshed brand identity and campaign from 27 February”.
Unlike the company’s former logo which features red, white and blue letters, the new one has the letters MTN, all in blue and surrounded by an oval.
Meanwhile, a subsidiary of the company, MTN Nigeria, has been granted an approval-in-principle to launch Payment Service Banks (PSBs) in Nigeria.
The approval-in-principle is part of the requirements stipulated by the apex bank before any company is granted final approval for PBS.
The four categories of companies that are eligible to set up PSB are Banking Agents, Telecommunication Companies, Retail Chains, Mobile Money Operators among others.
MTN will operate via MoMo Payment Service Bank Limited.
ALso, 126,720 retail investors submitted valid applications and received full allotment according to an earlier announcement by MTN Nigeria Communications Plc that its first public offer for sale of 575 million shares recorded an oversubscription of 139.47 per cent.
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